"The Clorox Company and Burt's Bees have complementary values, visions and strengths. 2 lip-balm brand in the US — and it has to do with meteorological savvy. We see potential for expanding the brand into adjacencies, and we believe international expansion may offer significant upside potential beyond our valuation.". Many people buy Burt's Bees because it's organic and not tested on animals,so they would lose a lot of customers (and profit) if they started testing on animals.Clorox bought Burt's Bees, does that mean that Burt's Bees tests on animals now? Li-Mei Johnson 510-271-3396 Rather, Clorox made both of its decisions—to buy Burt’s and to sell its own natural products—because management realized the potential size of the socially responsible market and wanted a piece of it. Burt's Bees is a member of a corporate alliance that includes Bayer, Monsanto and Syngenta, three of the world's biggest bee-killers. His cofounder, Roxanne Quimby, whom he partnered up with in the early 1980s, bought him out for $130,000 in 1999. Clorox markets some of consumers' most trusted and recognized brand names, including its namesake bleach and cleaning products, Armor All® and STP® auto-care products, Fresh Step® and Scoop Away® cat litter, Kingsford® charcoal, Hidden Valley® and K C Masterpiece® dressings and sauces, Brita® water-filtration systems, and Glad® bags, wraps and containers. Including estimates of purchase-accounting adjustments and one-time transaction and integration costs related to the transaction, the company anticipates that the transaction will dilute its fiscal year 2008 earnings by about 10-15 cents per diluted share and that it will be slightly accretive in fiscal year 2009. Natural lotions are notoriously very liquidy, which inhibits their ability to moisturize. Visit the Investors: News and Events section of the company's Web site at www.TheCloroxCompany.com. Excluding such purchase-accounting adjustments, one-time transaction and integration costs as well as non-cash expenses related to the transaction, the earnings per share impact is anticipated to be neutral in fiscal year 2008 and solidly accretive in fiscal year 2009. Clorox is committed to making a positive difference in the communities where its employees work and live. Burt's Bees Shavitz's Controversial Exit . It's a much more substantial task for a conglomerate, with scores of brands and thousands of suppliers, who have tens of thousands of sub-suppliers. Today's Webcast and First-Quarter Earnings Press Release The Clorox Company, as part of its strategy to grow in and beyond its core in fast-growing, higher-margin consumer-product categories, on October 31 announced it will acquire Burt ’ s Bees, a leader in the natural personal care category.. Another of Burt's influence has been introducing Clorox to the Dumpster Dive, a venerable Burt's tradition. 2007. Such a change in operations is no easy task. Clorox has a long road ahead of it to implement its goals fully, but it has made good strides toward creating sustainable business. Founded in 1984, the Burt's Bees® brand today is regarded among many consumers who purchase natural personal care products as the "most natural" personal care brand and as the leading natural brand in the U.S. In fact, Clorox’s signature sustainability goal for our IGNITE strategy aims to reduce by 50% the virgin plastic and fiber in our packaging by 2030. The Clorox Company is a leading manufacturer and marketer of consumer products with fiscal year 2007 revenues of $4.8 billion. This article is a … Clad in overalls, gloves and masks, employees sort through the trash by hand, removing and sorting the recycleable and compostable waste to determine how much can be diverted. Through the cross-pollination among the Clorox and Burt's R&D teams, they are able transfer applicable technologies to enhance product development. There have been complaints of odor, skin irritation, and the product not being as effective as it once was to name a few. After the acquisition, Clorox turned to Burt's Bees for guidance. Since Burt's Bees was sold to Clorox in 2007 for nearly a billion dollars, the formulations of MANY tried, trusted and true products have been reformulated. The Clorox press release quoted CFO Dan Heinrich stating, “The Burt’s Bees business remains a very solid contributor to Clorox’s results, with sales growth and profit margins above the company average…. In addition, the company's future performance is subject to risks related to its November 2004 share exchange transaction with Henkel KGaA, the tax indemnification obligations and the actual level of debt costs. The Clorox acquisition of Burt's has proven to be a surprisingly positive model for cross-pollinating sustainability practices, and that innovation has been good for business, too. In fiscal 2007 alone, the foundation awarded $3.4 million in cash grants, and Clorox made product donations valued at $5.9 million. But don’t expect the merger to change Burt’s Bee’s presence in the gift market — the company plans to do business as usual, a spokesperson told Gifts & Decorative Accessories . Together, I believe Clorox and Burt's Bees can help this business realize its full potential. The focus on R&D and the sharing of knowledge between Clorox and Burt’s Bees has also made the Burt’s Bees … I was so disappointed to learn that this little "mom and pop" company had been purchased by a not-so-earth-friendly company like Clorox...You know, they guys that make bleach and other harmful chemicals. Their mission is based off of green ideals and most employees are proud to say they own a hybrid vehicle. John Replogle, the chief executive of Burt’s Bees … The acquisition of Burt's Bees is strongly aligned with Clorox's Centennial Strategy to pursue growth in areas aligned with consumer "megatrends" in health and wellness, sustainability, convenience and a more multicultural marketplace. A collaboration between art and science in service to the bees Durham, North Carolina, June 18, 2012 - It turns out bees do more than most people realize-for such small, short-lived creatures, they do a lot of heavy lifting to keep life on Earth in balance.